Camelot Roster Director Joe Grasso Directs Broadcast package for Chemistry in Pittsburgh


Camelot roster Director/Cinematographer Joe Grasso directed and shot this second  series of Broadcast spots for AD Agency Chemistry in Pittsburgh, for their highly successful Here’s the Plan Campaign for client UPMC Health Plan. Creative team Robert Bupp and Chuck Barkey created the spots; People and Health and Wellness which continues the brand’s message, “customer service unlike anything you would expect” when choosing UPMC Health Plan. The spots showcase a softer, funnier side of Grasso’s Directorial talents. Executive Producer; Louis LaRose, Producer; Diane Sunderlin. The spot was edited at M2 in NYC; Lee Umphred, Editor.

You can view both spots by clicking the links below.